Competitive advantage: creating and sustaining superior performance

Deskripsi

Competitive Advantage introduces a whole new way of understanding what firm does. Porter's ground breaking concept of the value chain disaggregates a company into activities," or the discrete functions or processes that represent the elemental building blocks of comptitive advantage.rnrntake strategy from broad vision to an internally consistent configuration of activities. Its powerful framework provides the tools to understand th e driver"

Subjek

Detail

Penerbit

THE FREE PRESS

Tahun

1985

ISBN

0-684-84146-0

Kolasi

xxiv, 557 hal.; bibl.; ind.; 29 cm

Bahasa

English

Klasifikasi

658