[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"ssr-repo-dspace000001678":3},{"id":4,"title":5,"authors":6,"files":8,"advisors":53,"authors_detail":54,"advisors_detail":58,"publisher":59,"publish_place":60,"language":61,"type":62,"type_slug":63,"year":64,"department":65,"study_program":66,"keywords":67,"keywords_detail":71,"abstract":78,"abstract_html":79,"url":80},"repo-dspace000001678","The Relation Between Website Qualities To Enrollment Intention In Iut Polytechnic University Of Hauts-De-France",[7],"Arliza Chairani Setiawan",[9,14,17,20,23,26,29,32,35,38,41,44,47,50],{"chapter":10,"requires_login":11,"label":12,"available":13},"abstrak",false,"Abstrak",true,{"chapter":15,"requires_login":11,"label":16,"available":11},"pendahuluan","Pendahuluan",{"chapter":18,"requires_login":11,"label":19,"available":13},"bab1","Bab I",{"chapter":21,"requires_login":11,"label":22,"available":13},"bab2","Bab II",{"chapter":24,"requires_login":13,"label":25,"available":13},"bab3","Bab III",{"chapter":27,"requires_login":13,"label":28,"available":13},"bab4","Bab IV",{"chapter":30,"requires_login":13,"label":31,"available":13},"bab5","Bab V",{"chapter":33,"requires_login":13,"label":34,"available":11},"bab6","Bab VI",{"chapter":36,"requires_login":13,"label":37,"available":11},"bab7","Bab VII",{"chapter":39,"requires_login":11,"label":40,"available":11},"daftar_pustaka","Daftar Pustaka",{"chapter":42,"requires_login":13,"label":43,"available":11},"lampiran","Lampiran",{"chapter":45,"requires_login":13,"label":46,"available":11},"jurnal","Jurnal",{"chapter":48,"requires_login":11,"label":49,"available":13},"open","Akses Terbuka",{"chapter":51,"requires_login":13,"label":52,"available":13},"full","Dokumen Lengkap",[],[55],{"name":7,"nim":56,"slug":57},"1942620175","arliza-chairani-setiawan",[],"Politeknik Negeri Malang","Malang","Inggris","Skripsi (D4)","skripsi-d4",2023,"D-IV MANAJEMEN PEMASARAN",null,[68,69,70],"Website","Webqual","Enrollment Intention",[72,74,76],{"name":68,"slug":73},"website",{"name":69,"slug":75},"webqual",{"name":70,"slug":77},"enrollment-intention","The main objective of a website marketing campaign is to drive more visitors to the website. Universities utilize websites as effective media branding and marketing tools to promote their programs, showcase on-campus education outcomes, and provide crucial information such as admissions details for prospective students. This study specifically focuses on examining the relationship between the website qualities to the intentions of international students to enroll in the IUT Bachelor Degree program at UPHF France, serving as a relevant example for analysis. The research methodology employed in this study was hypothesis testing with the population and sample consisting of 31 IISMA Awardees, using the census technique. The data analysis utilized instrument testing and Pearson Product Moment correlation, employed to establish connections. The correlation analysis reveals a significant positive relationship between variables: Usability Quality, Information Quality, and Service Interaction Quality, and also the intention to enroll. Each variable surpasses the table values in calculated correlation coefficients, indicating strong associations. Usability Quality (X1) shows a correlation coefficient of 0.853, Information Quality (X2) has a coefficient of 0.868, and Service Interaction Quality (X3) exhibits a coefficient of 0.637. Areas for improvement based on the study include enhancing Service Interaction Quality with more personalized features, ensuring Information Quality with updated and relevant content, and optimizing Usability Quality by improving website navigation and accessibility. These improvements can positively influence prospective students' intention to enroll in the IUT Bachelor's Degree program.","\u003Cp>The main objective of a website marketing campaign is to drive more visitors to the website. Universities utilize websites as effective media branding and marketing tools to promote their programs, showcase on-campus education outcomes, and provide crucial information such as admissions details for prospective students. This study specifically focuses on examining the relationship between the website qualities to the intentions of international students to enroll in the IUT Bachelor Degree program at UPHF France, serving as a relevant example for analysis. The research methodology employed in this study was hypothesis testing with the population and sample consisting of 31 IISMA Awardees, using the census technique. The data analysis utilized instrument testing and Pearson Product Moment correlation, employed to establish connections. The correlation analysis reveals a significant positive relationship between variables: Usability Quality, Information Quality, and Service Interaction Quality, and also the intention to enroll. Each variable surpasses the table values in calculated correlation coefficients, indicating strong associations. Usability Quality (X1) shows a correlation coefficient of 0.853, Information Quality (X2) has a coefficient of 0.868, and Service Interaction Quality (X3) exhibits a coefficient of 0.637. Areas for improvement based on the study include enhancing Service Interaction Quality with more personalized features, ensuring Information Quality with updated and relevant content, and optimizing Usability Quality by improving website navigation and accessibility. These improvements can positively influence prospective students' intention to enroll in the IUT Bachelor's Degree program.\u003C\u002Fp>","https:\u002F\u002Frepository.polinema.ac.id\u002Fcollection\u002Fdetail?id=dspace000001678&year=2023&title=the-relation-between-website-qualities-to-enrollment-intention-in-iut-polytechnic-university-of-hauts-de-france"]