[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"ssr-repo-gdrive000000875":3,"menu-footer-id":25,"menu-main-id":87},{"id":4,"title":5,"authors":6,"files":7,"advisors":16,"type":17,"year":18,"department":19,"study_program":20,"keywords":21,"abstract":22,"abstract_html":23,"url":24},"repo-gdrive000000875","Aplikasi PHP Mysql dalam Pembuatan",[],[8,12],{"chapter":9,"requires_login":10,"label":11},"full",true,"Dokumen Lengkap",{"chapter":13,"requires_login":14,"label":15},"open",false,"Akses Terbuka",[],"Skripsi (D4)",2016,"D-IV MANAJEMEN PEMASARAN",null,[],"Campus Cafe & Library merupakan sebuah usaha bergerak di bidang kuliner yang kegiatan promosinya masih bersifat konvensional. Sehingga perlu adanya pengembangan media promosi yaitu dengan menggunakan website. Website tersebut dibuat dengan menggunakan Aplikasi PHP MySQL dan Adobe Dreamweaver CS5. Penelitian ini bertujuan untuk mengetahui media promosi yang digunakan Campus Cafe & Library dan membuat website sebagai pengembangan media promosi Campus Cafe & Library. Jenis penelitian yang dilakukan yaitu Action Research. Penelitian ini menggunakan teknik pengumpulan data observasi dan kuesioner dengan unit analisis 12 orang yang menjadi subyek penelitian, yaitu 2 ahli pemasaran, 2 ahli komputer, 6 calon pengguna, karyawan, dan pemilik Campus Cafe & Library. Metode analisis data yang digunakan adalah analisis deskriptif kualitatif. Hasil analisa pada siklus 1 didapat presentase menunjukkan bahwa dari seluruh indikator, jawaban mengarah masuk dalam kategori sangat baik. Namun ada beberapa masukan\u002Fsaran dari para ahli pada beberapa indikator supaya hasilnya lebih maksimal. Sehingga website yang telah dibuat perlu disempurnakan lagi ke siklus berikutnya. Hasil siklus 2 yang telah disempurnakan serta sudah mendapat penilaian dari para ahli, maka website Campus Cafe & Library sudah sangat baik. Hal tersebut dibuktikan dengan presentase tiap indikator yang masuk dalam kategori sangat baik. Kemudian setelah dirata-rata, presentase keseluruhan juga termasuk dalam kategori sangat baik yaitu 91%. Berdasarkan hasil dari kedua siklus, website Campus Cafe & Library sudah sangat baik untuk dijadikan sebagai media promosi Campus Cafe & Library. Pembuatan program website yang dilakukan oleh peneliti diharapkan dapat bermanfaat bagi kegiatan promosi Campus Cafe & Library dan memberikan kemudahan bagi calon pengguna dalam pengoperasian website.","\u003Cp>Campus Cafe & Library merupakan sebuah usaha bergerak di bidang kuliner yang kegiatan promosinya masih bersifat konvensional. Sehingga perlu adanya pengembangan media promosi yaitu dengan menggunakan website. Website tersebut dibuat dengan menggunakan Aplikasi PHP MySQL dan Adobe Dreamweaver CS5. Penelitian ini bertujuan untuk mengetahui media promosi yang digunakan Campus Cafe & Library dan membuat website sebagai pengembangan media promosi Campus Cafe & Library. Jenis penelitian yang dilakukan yaitu Action Research. Penelitian ini menggunakan teknik pengumpulan data observasi dan kuesioner dengan unit analisis 12 orang yang menjadi subyek penelitian, yaitu 2 ahli pemasaran, 2 ahli komputer, 6 calon pengguna, karyawan, dan pemilik Campus Cafe & Library. Metode analisis data yang digunakan adalah analisis deskriptif kualitatif. Hasil analisa pada siklus 1 didapat presentase menunjukkan bahwa dari seluruh indikator, jawaban mengarah masuk dalam kategori sangat baik. Namun ada beberapa masukan\u002Fsaran dari para ahli pada beberapa indikator supaya hasilnya lebih maksimal. Sehingga website yang telah dibuat perlu disempurnakan lagi ke siklus berikutnya. 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