Developing a Bilingual Website for Lembah Gunung Sari

Fitriani

Abstrak

Lembah Gunung Sari is a tourist destination located at Dau, Malang Regency, features three types of pools designated for different age groups and Bumi Camping ground. According to the Tourism Visit Data in Dau District 2023, Lembah Gunung Sari stands out as the only attraction in Dau District which has a higher number of foreign visitors. However, Lembah Gunung Sari only has Instagram and Tiktok, and both, foreign and domestic tourists struggle to find informational resources about Lembah Gunung Sari. To address this issue, a website in English and Indonesian was developed to provide information about the destination. The study utilized the Design and Development Research methodology by Richey & Klein (2007). Following the ADDIE model, the process begins with Analysis, where the researcher analyzes the needs for promotional media through an interview. Next is Design, which is planning on the content outline. Continuing with the Development phase, the researcher developed a fully functional website which involved the validation by three experts. This is followed by Implementation, where the researcher plans on gathering evaluation from users through questionnaire. Finally, in the Evaluation phase, the user's evaluation is incorporated to enhance the website’s system and information quality. This study showed that the website is able to represent Lembah Gunung Sari from various points, including its attractions, facilities, activities & events, homestays, latest updates, and multimedias. The researcher also recommends that future researchers explore the best tools for website development and deeply learn its features. Wix is suggested by the researcher as suitable for first-time users who are looking to build their own website.

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