The Influence Of Brand Image, Promotion, Product Quality, And Price On The Consumer’s Buying Decision Of Aeon Sushi Product On Klang Valley Area
Aeon Sushi is one of the most popular sushi brands in the world. It is known to have a strong brand image, which is a key factor influencing consumers' purchasing decisions. This study aims to explore the influence of product quality, promotion, and brand image on purchasing decisions among…